The Man Returns Mr. Brewski jis a huge fan of "The Most Interesting Man in the World"and was totally bummed out when he was given his walking papers from those oh so clever ads for Dos Equis beer. Well, he's back but is giving up beer for tequila Jonathan Goldsmith is the actor who appeared as the sophisticated, eccentric, and worldly pitchman for Dos Equis for nearly a decade. He's now promoting Astral Tequila, In a new ad the 78-year-old Goldsmith nods at his Dos Equis days by raising a glass of tequila and saying, "I told you I don't always drink beer" (a reference to his famed Dos Equis line: "I don't always drink beer, but when I do, I prefer Dos Equis") Since his debut as the face of the brand in 2007, Goldsmith has become something of a cultural icon. He helped Dos Equis nearly triple its business since the campaign was introduced, His contract with Dos Equis ended last year after the beer brand decided it was time for a new spokesman. The company hired a younger "most interesting man" in his place. To their dismay (and Mr. Brewski's great satisfaction, the younger version flopped. There is only one feal MIMIW. Mr. Brewski worried about the legality of the Dos Equis-referencing spot, so checked with one lawyer who said Astral is on a "slippery slope" but not likely to find itself in court over any sort of infringement. Let's hope that's the case. For the record, Tequila is not Goldsmith's professed drink of choice, or at least it wasn't when several years ago he said in an interview he favored martinis and Scotch when not consuming beer. Beer however was his #1. (Check out the picture of this icon in the section below - top left- as he poses with BeerNexus writer Vince Capano. |
You don't say..... . The first modern American IPA was Anchor Liberty Ale A single-hopped, dry-hopped West Coast IPA before there was such a thing was first released in 1975), It still features Cascade hops. ------------------------- When you hold a pint of Guinness up to the light ― which, doesn’t happen often considering the environment in which it is often consumed ― you’ll see that this stout is in fact ruby red and not black. --------------------- You can buy an inflatable Irish pub from a company called (what else) Inflatable Pub. The large size fits up to 65 people and costs $5,900 plus shipping from Ireland. The smallest, which holds 35 people, is $2,500 ------------------------------ Bock beer is said to have originated in Einbeck, Germany. Locals ordered their "Einbeck bier"—a name that ultimately morphed to "ein Bock bier." "Ein Bock" in German means a male goat explaining why it's a symbol of the style. ---------------------------- The United Center, the arena where the Chicago Bulls play has two DraftServ units—self-service beer terminals. Each DraftServ station has four taps to serve Bud Light, Heineken, and Stella Artois and charges fans by the ounce. The systemt only works with credit cards. ------------------- With the huge popularity of Northeast IPAs some brewers put flour in the kettle or even fruit puree containing pectin, another carbohydrate capable of throwing an attractive and durable haze, the signature look of the style.. ------------------------ B.O.M. Brewery, which stands for “Belgian Original Maltbakery”, is one of the world’s only brewing and malt roasting companies. It is preparing for U.S. operations to begin this fall at the Celis Brewery located in Austin, Texas |
Ya gotta love these guys |
Arty Lands “Never delay the ending of a meeting or the beginning of a happy hour." W.C. Fields “I never drink water. I'm afraid it will become habit forming." Ben Cannon “He who drinks 'a little too much beer', really drinks much too much.” Samuel Johnson "Beer is the liquor for boys, port for men; but he who aspires to be a hero mus drink brand.". |
Bertrand Russell “I am as drunk as a lord, but then, I am one, so what does it matter?.” Clement Freud “If you give up liquor, beer, and wine you don't actually live longer; it just seems longer.” Samuel Butler "If the headache would only preceed the intoxication, alcoholism would be a virtue." Sidney Greenstreet "I distrust a man who says 'when'. If he's got to be careful not to drink too much its because he's not to be trusted when he does. |
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