|Self Chilling Beer Can
|What's Really Low Carb?
The Alcohol and Tobacco Tax and Trade Bureau, a division of
the US Treasury Department , has set interim standards for the
use of terms such as low-carbohydrate or low-carb..
A beer must have less than 7 grams of carbohydrates to be labeled
or advertised as such. The product may be labeled as containing
"reduced" or "lower" carbohydrates if it includes more than 7
grams of carbs but is less than the regular version of the product.
The new definitions will not be a problem for big sellers such as
Michelob Ultra (2.6 grams), Aspen Edge (2.6 grams), Miller Lite
(3.2 grams). In fact, Bud Light (6.5 grams) and Coors Light (5.0)
|Just in time for the summer, a self-cooling beer can that chills
beer to only a few degrees above freezing is headed for British
retail shelves. Tempra Technology has announced an
agreement with the firm that makes cans for Bass, Heineken,
Coke, Pepsi, and Budweiser. The cans are aptly named "Instant
The can works by using water evaporation. The top half is
surrounded by a layer of watery gel. The base contains a
water-absorbing material in a vacuum, and a special
heat-absorbing chamber. When the bottom is twisted, a seal
between the two halves is broken. The vacuum draws the gel,
and the heat into the base where it is absorbed and the can gets