Beer Yes, Moonshine NO
Beer Brawl
Molson Coors  and SABMiller  will
combine their North American
operations in a bid to challenge the
dominance of Anheuser-Busch.
Wall Street loved the idea -- for
Molson Coors. Its shares shot up
10.5%.  The joint venture, to be
called MillerCoors, would have
annual revenue of about $6.6 billion
and yield about $500 million in
annual cost savings.

Miller Brewing is the second-largest
U.S. brewer by sales with about
20% market share, and Coors
Brewing, the No. 3 player with
about 11% market share.
Anheuser-Busch controls nearly half
the U.S. beer market.

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$10,000 for DUI

A driving-under-the-influence
conviction is a financial wrecking ball.
A typical DUI costs about $10,000
by the time you pay bail, fines, fees
and insurance, even if you didn't hit
anything or hurt anybody.
QUICK HITS
Lowered Threshold -   North Dakota became the last of the 50 states to
have lowered their thresholds for DUI to 0.08% blood-alcohol content.  Overall, police
arrested 1.37 million people last year for driving under alcohol's grip, about one in
every 140 licensed drivers.


UK Drinking Declines - Alcohol consumption in Britain has fallen for the
second year, according to figures just released by the British Beer and Pub
Association. The fall of 3.3% in 2006 is the largest in 15 years and follows a 2% drop
in 2005, when the Licensing Act 2003 came into force.  The average amount drunk in
the UK is now 8.9 litres per person per year, compared with 9.4 litres in 2004, placing
the country 13th in the European consumption league.  There have been significant
shifts in drinking in the past 2 decades. In 1980, 60% of drink consumed was beer,
24% spirits and 14% wine. Today, beer accounts for only 43%, spirits 20% and wine
29%.


Hear No Evil - the University College London Hospitals, studied 30 healthy
people and discovered that as they drank alcohol their hearing became less acute.  
recruited healthy adults aged 20-40 who had no history of hearing problems. Their
hearing was tested before and after they were given drinks in the research lab.
The researchers found that the higher a volunteer's alcohol level -- as measured by
breath test -- the greater the deterioration in hearing. The hearing loss tended to be
more significant in relatively older volunteers, as well as those who said they had a
history of heavy drinking.  
The hearing loss was short-lived. People who returned for tests the following week
were back to their normal hearing levels
News Archive


Did you ever wonder why you can home brew, but you can't
make moonshine?  According to the Home Brrew League,
the answer is that the government stands to lose too much
money on lost sales of spirits, which are taxed far higher
than beer.

The U.S. places an excise tax of $2.14 for each
750-milliliter bottle of 80-proof spirits, compared with 21
cents for a bottle of wine (of 14 percent alcohol or less) and
5 cents for a can of bere. It was illegal under federal law to
brew your own beer or wine until 1978, but now a
household with two adults can brew up to 200 gallons each
of wine and beer, our state permitting.  Some states such
as NJ, demand home brewers apply for  special permits
authorizing the production of wine or malt alcoholic
beverages in the home by persons over the age of 21, not
to exceed 200 gallons per year.  The permit states that
your production is free from state excise tax. The fee for
the state permit is presently $3.00 and is valid for one
year.
 
Beer in India

The 90 percent growth in beer consumption in India over
last two years exceeds Brazil, 20 percent; Russia, 50
percent; and China, nearly 60 percent.

Higher per-capita incomes, improving lifestyles and
consumers with discerning palates contributed to the
demand for better brewed products in India, according to
the All India Brewers' Association.
Hightech Guinness Pour

Watch for the new Guinness pour created with a plate-shaped
device called the “Surger.”  Guinness wholesalers are on the verge
of placing the $25 unit into bars that serve the Irish import from the
bottle or can rather than from the tap.

After Guinness is poured into a glass, the pint is placed on the
Surger. The bartender pushes a button to activate sound waves,
which course through the liquid creating gas bubbles and ultimately
the familiar cascading effect typical of a Guinness pint poured from
draught.  Guinness has long secured tap handles in the bars of
major urban markets but has been trying to lift its packaged beer.

Efforts to this end have included the 2001 introduction of Guinness
Draught in a Bottle, nicknamed in the trade as the $13 million bottle.
That figure referred to the research, development and testing
expense behind the Rocket Widget inside that released
nitrogen with each pour.





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