Beer News EXTRA !
Now That's Cold
Can Beer Make You Tall?
Just in time for summer, Coors Brewing Company  is
introducing several exclusive new ways to keep beer
colder, longer.  Get ready for the Coors Light's Stay
Cold Glassware and Cold Wrap Bottles.

Coors Light Stay Cold Glassware helps insulate the
beer from the heat of the drinker's hand. Beer poured
at 35 degrees Fahrenheit into a regular pint glass at
room temperature will warm to over 45 degrees after
the drinker holds the glass for 20 minutes. Beer
poured into a Coors Light Stay Cold Glassware will
still be at 38 degrees after 20 minutes.

Each hand-blown glass is actually two glasses in one,
with a layer of air between them, drastically reducing
heat transfer from the sides and bottom of the glass.
Stay Cold Glassware is now available in bars and
restaurants across the country.

Coors Light's second "cold in hand" innovation is the
Cold Wrap Bottle. Each Cold Wrap Bottle has a 360
degrees label with Outlast(R) technology to keep beer
colder longer by helping to keep the heat of a
drinker's hand away from the beer. Outlast(R)
Thermocules(TM), the same high-tech insulator
developed for space travel, actually reflects the heat
from the hand, making the cold refreshment inside the
bottle last longer. Cold Wrap Bottles, which are
exclusive to Coors Light for the next year, are now
available in bars and restaurants.

The Coors emphasis on cold is understandable since
there is a correlation between lack of taste and how
cold a beer should be served.
For home gardeners who don't
want their daffodils to tip over, a
Cornell University horticulturist
thinks he has the answer: Get
the flowers a little tipsy with
some hard liquor. Giving some
potted plants diluted whiskey,
vodka, gin or tequila stunts the
growth of the stem but does not
affect the blossoms, said William
Miller, director of Cornell's Flower
Bulb Research Program. As a
result, the houseplant does not
get so tall that it flops over.

Miller tested dry gin, unflavored
vodka, whiskey, white rum, gold
tequila, mint schnapps, red and
white wine and pale lager beer.
"The beer did
not work,
probably because of their sugar
content", he said.

Using this data the BeerNexus
science division has therefore
concluded that drinking beer can
increase your height.
QUICK HITS
Menopausal Beer-   Czech brewers are working to create a
beer that would counter the discomforts of menopause. The
low-calorie, low-alcohol beer contains heightened levels of
phytoestrogen, a plant form of the hormone estrogen often lacking
in menopausal women, said the beer's creator. Karel Kosar.
Phytoestrogen is found in the hops and barley malt used in many
types of beer.

Give up food, not beer- if you drink one 12-ounce bottle of
beer every day and don't otherwise alter your diet or your exercise
regime then you can expect to gain about 15 pounds over the
course of a year.

Powdered Beer  -  Those inconspicuous packets often sold
next to the cashier at gas stations, convenience stores, and bars
throughout Germany are actually bags of powder that contains
alcohol. Add the powder to cold water, and consumers have an 4.8
alcohol by volume drink.  The packet costs between 1.65 and 2.40
euros ($2.06 and $3.00).

Ten Short Miles -  Ray Daniels, Director of Craft Beer
Marketing for the Brewers Association, announced the other day
that A recent analysis of population density and brewery locations in
the United States showed that the majority of all Americans now live
within 10 miles of a brewery.
      Beerbelly for Sale!

The Beerbelly is a strap-on pouch, which holds 80oz of the beverage
of your choice. The pouch fits into a sling, which is worn around the
body and can be easily hid under a shirt, giving the appearance of a
beer belly. This unique "keg's" purpose is to sneak beer into sporting
events, movies or, wherever one desires. The wearer can drink from
a tube that sticks through the shirt collar or sleeve, thereby avoiding
long lines and high prices at those venues. The Beerbelly is sold
online for $35.

Sadly, the original inventors,  Michael Chiapperini and Paul Goode,
have been cut out of the picture by the beerbelly's Reno-based
producer, Under Development Inc.  “They’re getting rich off my
product,” said Chiapperini, 38, an unemployed cook and plasterer.
Despite the fact that Chiapperini and Goode received a design patent
for the contraption in 2000 and trademarked the “Beer Belly” name,
they likely have no legal recourse, because design patents typically
are interpreted very narrowly, said Richard Rochford, a Boston
intellectual property attorney. "Under Development Inc. made a few
small changes and went into production.  I don't think there's a case
here," he concluded.

Down but not out, Chiapperini and Goode are now developing a
similar product for women, but instead of one pouch there would be
two. It will be called the Winerack.



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