|Many Tainted Beers
|From Blue Moon To Pot
|Ceria is a beer that almost no one has heard of.
It's for sale almost nowhere except at marijuana
shops in Colorado. That's because it's beer with
the alcohol taken out – and pot put in. Ceria
was created by Keith Villa and his wife, Jodi.
But Keith is no ordinary backyard brewer. He
got a PhD in brewing science in Belgium, and
while at Molson Coors he invented Blue Moon,
the ale that made craft beer mainstream.
"We're excited number one that our dream is
coming true but number two to offer people a
true alternative to alcohol," Villa said. "We
honestly think that Ceria is going to kickstart
the cannabis craze and turn it into a legitimate
industry that no longer has that stigma
associated with it."
Under Colorado law it can only be sold at a pot
shop and only consumed in private. since pot is
still illegal under federal law, the products
cannot be shipped across state lines. That's not
the case in Canada, where pot is legal across
the nations. Brewers like Molson Coors are
investing big-time to make pot beer there and
are expecting sales in the billions of dollars.
|A report done by public-interest advocacy group U.S.
PIRG found trace amounts of glyphosate in 19 of 20
brands of beer and wine that were tested.
Glyphosate is the key ingredient used in the popular weed
killer Roundup and is listed as a probable human
carcinogen, according to the International Agency for
Research on Cancer, of the World Health Organization.
Some of the brands were Coors Light, Miller Lite,
Budweiser, Corona, Heineken, Guinness, and Samuel
Adams, but it should be noted the levels are below the
Environmental Protection Agency's risk for beverages.
The wine with the highest glyphosate levels was Sutter
Home with 51 parts per billion (ppb) and the beer with
the highest levels was Tsingtao Beer with 49.7 ppb.
"Conventional brands" such as Coors and Miller Lite all
had glyphosate levels of at least 25 ppb and even organic
drinks were susceptible, such as the Samuel Smith
Organic Lager with 5.7 ppb.
California's Office of Environmental Health Hazard
Assessment told USA TODAY that a person would have
to drink more than 140 glasses of wine a day to reach the
level it identified as "No Significant Risk Level."
|Film Developing Beer - Delaware's Dogfish Head Brewing is teaming with
Kodak for SuperEIGHT gose, a sour German-style wheat beer that features eight main
ingredients and can also be used to process Kodak's Super 8 motion picture film. No
joke. Heightened levels of acidity and vitamin C in some beers can be used as a
processing agent for some films.
Spiked Corona -- Corona is branching out beyond beer with a trio of
tropical-flavored refreshing booze-spiked beverages. The beer brand's first non-beer
beverage, Corona Refresca, is a flavored malt beverage available in three varieties:
Coconut Lime, Guava Lime and Passionfruit Lime. The drinks will hit the market
nationwide in early May.Corona's new drinks, willhave less than 199 calories and 4.5 %
ABV per bottle.
Indian Peroni- Think your Peroni beer was only made in Italy? Sorry, now
much of it has started being produced in India
More Beer Allowed - North Carolina state law currently requires brewers to
turn over sales, marketing,and pricing to third party distributors once 25,000
barrels of beer have been sold. A new agreement between brewers and
distributors raises that threshold to 50,000 barrels.
Astros Go Craft - The Houston Astros and Karbach Brewing Co. partnered on
a new beer, Crawford Bock. The new beer will be the official alcoholic beverage of
the Astros, making them one of the first teams to have a craft beer as their official
beverage instead of a macro lager.
|Craft Sales Report
Beer volume sales got off to a strong start during the first fthree months of 2019,
growing 3.7 percent compared to last year, according to market research firm IRI.
Flavored malt beverages, domestic super premiums and import offerings led the way,
growing MULC dollar sales by 24.1 percent, 21.1 percent and 13.9 percent,
respectively.Meanwhile, volume sales of craft beer at MULC stores grew 4 percent,
while dollar sales grew 4.9 percent.
Craft sales trends were even better in the convenience channel, where dollar sales
grew 7.2 percent, to $89.7 million, through the first three months of the year.
The cider category also continued to grow, while topline sales of craft beer were up
during the period, a number of styles are in decline, including Belgian witbiers, seasonal
offerings, pale ales, amber ales, amber lagers, wheat beers, and porters, among others.
Amber lagers and seasonal products are suffering the worst declines, with dollar sales
down 11.8 percent and 11 percent, respectively, at MULC stores.But there are some
bright spots. Craft IPAs continue to grow – dollar sales were up 14.1 percent
dollar sales of Sierra Nevada’s Hazy Little Thing IPA grew 280 percent, while Cigar
City’s Jai Alai IPA dollar sales grew dollar 92.2 percent.
Other brands with double-digit dollar sales gains included Founders Brewing’s All
Day IPA (+27.6 percent), Elysian’s Space Dust IPA (+36.5 percent), Bell’s Brewery’s
Two Hearted Ale (+10.4 percent), New Belgium’s Rampant Imperial IPA (+33.3 percent),
Samuel Adams’ variety pack (+12.5 percent), and MillerCoors’ Blue Moon Mango
Wheat (+44.1 percent).
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