Bud Reveals Info
LG Beer Machine
Electronics giant LG has made an unlikely
venture into the beer market with what it says
is a world-first capsule beer brewing device
for the home.

You’ll be familiar with machines that turn little
capsules into cups of coffee, but can a device
do the same for a schooner of beer? The
answer is yes, kind of.

While the premise is the same as the popular
capsule coffee machines that will be familiar to
most people, it’s of course a little different.
This is far from instant — after all, it’s beer.

The machine needs time to carry out the
process of fermentation and carbonation in
order to — theoretically — produce something
that resembles what you’d get from a keg down
at your local pub.

It takes two weeks to brew your beer once you’
ve started the process. At the end, you get 5
litres of beer.  LG says it is self cleaning.

You just need to dump some water in and it
flushes the machine out a hot wash.

Bud Light is adding prominent nutrition labels to its beer
packaging in a bid to tap consumer demand for more
information about what’s in their food and drinks.
The leading U.S. beer brand, which is mired in a
protracted sales slump, will begin including standard
white nutrition labels on case boxes and six-packs next
month, brewer Anheuser-Busch InBev NV said.

Unlike packaged food and other non-alcoholic drinks, the
beer industry isn’t required to list calories, saturated fat,
sugar and carbohydrates on its products, though Bud
Light currently lists such information in small type on
cans and bottles. AB InBev is hoping that its new labels,
which also tout that Bud Light is made from only four
ingredients, will help buoy the brand.

Bud Light is by far the biggest beer brand in the U.S.,
with more than double the sales of second-place Coors
Light.Still, Bud Light, which has 110 calories and 6.6
grams of carbs per 12 ounces, has seen its market share
slip in recent years. In the five years between 2012 and
2017, Bud Light sales slipped each year, falling 17% to
$14.5 billion,  the brand is taking a page from a strategy
that’s worked for Michelob Ultra.  Michelob Ultra, which
has just 95 calories and 2.6 grams of carbs, has defied
the sluggish beer market, with sales jumping more than
80 percent in the three years through 201
Free Beer, Really - Busch Gardens Tampa Bay (FL) is giving away FREE beer
in 2019! Every day in 2019, guests age 21 and older can enjoy two free beer
samples during their park visit. The free beer is part of the park's 60th anniversary.
Visit the Garden Gate Café or the Serengeti Overlook Pub for your beer.

Beer Nearby -- According to just release information the Brewers Association,
87 % (up 4 % from last year) of Americans now live within 10 miles of a brewery

London Loses Pride-  Britain’s Fuller, Smith & Turner  has just agreed to sell
its 174-year-old brewing operation to Asahi Group Holdings Ltd. of Japan.  Asahi is
paying 250 million pounds ($327 million) – just under half Fuller’s entire market
value. The lauded London Pride is one of their flagship beers.

Coors' First Female -   MillerCoors announced the appointment of Michelle
St. Jacques as its new chief marketing officer. St. Jacques will be MillerCoors’ first
female CMO.

Weed Beer- Ceria Brewing has just launched a non-alcoholic Belgian-style white
ale infused with THC in Colorado that's sold in marijuana dispensaries. Although
there are supposed to be certain health and wellness attributes associated with
THC, it doesn't mean people will prefer to drink their weed rather than smoke it
Brewers Predict Trends for 2019

Ever wonder what will happen to craft beer in 2019?  Now that we're a month into
it several of the nations top professional brewers gave us their opinion.

John Graham, Founding Partner, The Crafter Space
I think the haze craze will continue. Considering one-third of beers sold in the U.S. are
hop-forward and these juicy, borderline sweet, hazy IPAs are even more approachable, I
can only see consumers continuing to latch on. When my father purchased a six-pack
of Warpigs Foggy Geezer at a local supermarket, I knew the style was here to stay.
IPAs will continue to rule the day, but I do think that some people are now interested in
craft lager in addition to the hoppy offerings. I’d very much enjoy a brewery visit where
I can have a great local hazy IPA followed by two to three great craft lagers.
The over-blending of styles is hard for me to adopt. IPAs should be bitter or hop
forward, so sweet milkshake IPAs are discordant in my mind. Another style could benefit
from sweet or juicy lactose, but keep the sweet out of my IPA. Let the malt and hops
shine in that style.I believe competition breeds quality. Having more breweries in the
market, and even some more entering, will force everyone to improve.

Russ Klisch, Co-Founder, Lakefront Brewery
Hazy, juicy, milkshake, and brut IPAs, along with sours, will continue to be getting the
internet buzz. But flavorful, lower alcohol beers will be the good sellers.

Livingston Hinklane, Owner H& L Brewing
Many people still think that brut IPA is going to move from craze to craft staple.  Don't
bet on it.  Think Black IPA.  It is a mini fad that will soon fade.   I know some places are
working on a way of allowing hops to age better in cans but I don't see that happening
this year. Lastly I see big growth in the low ABV segment of craft especially from small
local brewers who need to balance out their portfolio of big beers.

Dan Hopkins, Founder Union Liberty Brewery
Unfortunately I see needless gimmick beers within all styles becoming more common.
I also think more breweries will make special releases charging upwards of $25 for a
4 pack.  Tasting rooms will begin to dominate the local beer scene causing pushback by
fully licenced bars.  And of course NEIPAs will continue to rule.


Send contributions for On Tap to webmaster@beernexus.com
Edited by Jim Attacap