
| Budweiser To Mars |
| Snickers Bar Beer |
| An Illinois brewery called Pollyanna Brewing Company has created a new beer, called the Fun Size Milk Stout, and it’s supposed to taste exactly like a Snickers bar. The market is already saturated with chocolate flavored beer, and there is, of course, this beer that is brewed with nothing but cocoa beans, but it’s the specificity of this creation that makes it so intriguing. Snickers, does, after all, have a signature taste; the sweet chocolate and caramel get a kick from the salty peanuts. It’s really the ideal chocolate bar. According to the brewery, the Fun Size beer is a milk stout, and keeping in line with the ingredients of the candy bar it was inspired by, it’s brewed with lactose milk sugar, sticky oats, peanuts, vanilla beans, cocoa nibs, and sea salt\ If you're worried about calories be careful this beer along with many others have more than 215 calories — what you’d get from eating a standard Snickers bar. |
| Budweiser made a bold announcement last spring when the company said that when humans reach Mars, its beer will also be there. The company that makes Budweiser is following up on that ambitious goal by sending barley seeds, one of the beer’s key ingredients, on a rocket to the International Space Station — the first step in its research on microgravity beer. Twenty barley seeds will be sent to space aboard Space X’s cargo supply mission, which will launch Dec. 4 from Cape Canaveral in Florida. Anheuser-Busch said it plans two experiments on the International Space Station, which orbits at about 220 miles above the Earth. One is to analyze how the seeds react once exposed to a zero-to-low gravity environment; the other is to test if they would germinate.The seeds would be in orbit for a month before they’re brought back to Earth for analysis. Growing hops on Mars would be difficult because sunlight wouldn’t be nearly as abundant. Among other challenges, the sun is 142 million miles away from Mars, about 49 million miles more than the sun-to-Earth. |
| Big Beer- Samuel Adams' Utopias (made every two years) has just been released at $200 a bottle. It was actually born from another Samuel Adams creation — 1992's Triple Bock, the beer industry's first barrel aged beer. In 1999 the beer morphed into "Millenium," and in 2002 it became Utopia at 27%ABV. No Ads- Tito's Handmade Vodka is now the top-selling liquor at U.S. stores ahead of Jack Daniel's Black Label—without a dollar of TV advertising. Beer companies take note. Sam Canned- Boston Beer is betting on the humble can to boost sales with the millennial crowd. They plan to roll out multiple new beers in the next year, including the SAM '76 and the Sam Adams New England IPA in cans. America Flop - Anheuser-Busch InBev, the owner of Budweiser, Bud Light and Stella Artois, said that beer sales in the U.S. fell 5.6% in the third quarter. a sign that their push to brand Budweiser beer as "America" on bottles and cans during what the company called its "American Summer" may have failed Clown Shoes- The Mass Bay Brewing Company, brewers of Harpoon announced its acquisition of Clown Shoes Brewing which was launched in 2009 in Ipswich, Massachusetts, In August 2014 Harpoon became an employee-owned |
| Myth Busted The only reason breweries and distributors take so much time to make sure beer stays cold is because beers age at different rates at different temperatures (there are other myths around this, as well). So from the get-go, the beer you are holding has gone through several temperature changes before it ends up in your bottle, can or glass. And some beers should be served at warmer temperatures — so what's up with that? Anyway, if you have some beers in a cooler that's left in your car, and the ice melts and the beer warms up — chill it back down. Throw more ice on it. That beer is fine. Drink that beer. Don't pour it out. Free Beer During NFL Game - Really Packers fans at one Milwaukee-area brewery didn't have to pay for a single beer on a recent Sunday during the game after the team was shut out by the Ravens. The Bavarian Bierhaus restaurant and brewery offers a special during Packers games: free beer until the green and gold scores. The Packers lost to the Ravens 23-0 and fans were able to drink for free the entire game.General Manager Scott Bell says around 200 people were packed into his establishment during the game, and he and his staff served between 275- 300 cups of free beer. Some fans had more than others. "Wisconsinites and Packers fans are at least somewhat responsible," Bell said. Bell has no intentions of discontinuing the promotion, saying he believes the green and gold will get things rolling. Send contributions for On Tap to webmaster@beernexus.com |

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