|Florida is the scene of a turf war over the size
of beer containers known as a growler which
is a reusable bottle filled at the tap. A proposed
new law would allow breweries to sell 64-
ounce growlers, the standard size in the rest of
the country. State law currently allows only
32-ounce and 128-ounce growlers.
The growler war will be fought by the craft
beer lobbyists, who argue that allowing the
popular half-gallon containers will help the
young industry flourish in the state. But they
will face opposition from the beer distributors,
who want to keep the current system, which
is quite lucrative for them, intact.
The growler opponents will cloak their
argument in health and safety concerns —
likely finding allies in groups that see larger
containers leading to more alcohol
consumption. Of course they don't care if you
buy two 32 oz. containers but the one 64oz.
jug is just too dangerous.
|A nationwide (USA) survey finds that the favorite
alcoholic beverage of underage drinkers is beer, and their
favorite beer is Budweiser. The survey sample consisted
of 1,031 boys and girls aged 13 to 20 of varying
ethnicities and socioeconomic levels. All had consumed
at least one alcoholic drink in the previous month.
Smirnoff vodkas were the number one choice for hard
liquor, followed by Jack Daniel’s bourbons. Bud Light
was the favorite beer, with Budweiser and Coors Light
second and third.For flavored alcoholic beverages, the
respondents referred Smirnoff malt beverages
(Smirnoff Ice, and others,. Mike’s beverages, including
Hard Lemonade and other fruit drinks, ranked second.
Another survey found that suggests that parents, not
liquor/beer ads, have the most influence on whether
someone drinks underage. Among the findings:
•Since 1991, parents have been the strongest source of
influence on youth regarding their decisions to drink (or
not). Only •2%of youths said what they saw in ads was
the main source of influence on them while 73%
said their parents were their main influence; 9% said
the same about their best friends.
A Sam In Every Town
If you need a good reason to have a beer at 9:30 in the morning,
Todd Ruggere has one. "I'm drinking a Sam Adams in all 351 towns in
Massachusetts and I'm doing it for charity," Ruggere said. His latest
stop was in Waltham at the Tempo Bistro. And with each swig, he's
raising money for Dana Farber and the Jimmy Fund to help with
children's cancer research. "I've always wanted to raise money for it
and never really had a good idea, and I came up with this idea and
everyone seems to love it," Ruggere said.
His mission: one beer a day at a different bar, in a different
Massachusetts town. At each spot, he snaps a photo with his
handmade signs and post them to his blog and Twitter page.
Waltham, MA. If he's visiting a town without a bar, he improvises.
"When I was in Plympton, it's all farms, I couldn't find anything, so I
found a home that had llamas in it, so I knocked on the woman's
door and said you got to let me take a picture with your llamas,
so she was happy to do it," Ruggere said.
The feedback from restaurants has been great. When he
approached Tempo Bistro, they immediately wanted to help.
"I thought it was a fantastic idea. I was shocked that no one
had thought to do what he was doing, and we absolutely could
not say no," said a representative of Tempo Bistro. "Some will give a
check right to the charity and some offer gift cards," Ruggere said.
So far, he's raised nearly $2,000, but he hopes as his tour of the state
continues, people will raise a glass and open their wallets.
Cheers to Todd from BeerNexus!!
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