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A Revolting Development .....
A beer appreciation column should be about the positive attributes of beer. Mine usually is.There are times, however, when negativity about our favorite subject should be addressed as well, for a variety of reasons.
One extremely important reason is to warn fellow enthusiasts about pitfalls in our eternal search for the perfect beer. Many an eager brewfan has been tricked into spending seven or eight dollars on what he believes will be an important ingredient to his evening’s relaxation only to discover he has brought home a six pack of skunky, oxidized swill that would make even Ted Kennedy recoil in horror. Negative reviews taken seriously may help to prevent such a calamity.
Another important consideration for including unfavorable comments about beer is so that readers who don’t share our love of the malt beverage can readily see that we can be objective, and not just grinning, belching sots who can’t distinguish Brooklyn Chocolate Stout from St. Ides Malt Liquor.
Lastly, there are people who know nothing about beer but who know much about what is “in” or fashionable. These types cheerfully stock up for their soirees and barbecues with Corona, Coor’s Light, and Budweiser, thinking they’re offering their guests a “choice”. Of course these same gracious hosts will, if they spot an impossibly expensive display of microbrews, pick up a case or two to really impress their guests.
Possibly some honest negativity in this column regarding these types of consumption will deter these people from forming incorrect opinions about beer that this type of sampling would assuredly cause.
A recent negative experience I had addresses all three of the above scenarios. Over the last several months, in the liquor store I frequent, there was a large display offering cases or sixpacks of Thomas Jefferson Tavern Ale and George Washington Tavern Porter. An examination of the bottles supplied the information that they are products from Yards Brewing Company in my favorite city of Philadelphia. A sign above the display proudly proclaimed that these brews were offered at $12.99/sixpack or $48.99/case. There are too many other great brews available at half the cost, so I passed this "deal" by.
My interest was piqued ,however. A visit to the Yard’s website revealed that these beers were marketed as “Ales of the Revolution”, were based upon recipes from that era, and were brewed in October with alcohol contents of 7% and 8% ,respectively.
Now my curiosity was really aroused, but still I balked at the idea of thirteen bucks a sixpack. I questioned the proprietor about the sale of individual bottles, to which he responded in the negative. Each week on my trip to the store I’d see that display and notice that neither the stock nor the price had decreased.
Finally, while checking out the stock of individual bottles as I always do, I discovered that the “Ales of the Revolution” had indeed been given a place of honor at $2.50/bottle. Although the price was even greater than the $49/case I figured I could spend five bucks to try a bottle of each.
I rushed home to put them in my beer refrigerator( every beerfan has a fridge exclusively for beer,no?) to cool while I did some yard work and took a bike ride. Returning home I showered, got out my favorite beer glass, took the “Ales of the Revolution” to the deck and sat down to read Larry McMurtry.
With great anticipation I opened the Thomas Jefferson Tavern Ale and was immediately reminded of British French fries , onto which a copious amount of vinegar had been splashed. Only half the bottle could be poured into the glass since the overcarbonation caused a great, frothy head to rise to the top and cascade down the sides and onto the pages of the McMurtry book.
A special bonus of this beer is the “secondary” head! This one came out of the bottle neck like an oil field gusher, and went through the cracks in the picnic tabletop onto my shoes. Holding the bottle up to the sunset, I noticed what appeared to snowflakes racing madly around the inside. If the Yards company had had a little more foresight, they could have installed little houses or reindeer in the bottoms of the bottles and marketed this crap as snowglobes at Christmastime.
I figured anything that costs $49/case, has to be good and I probably just got a bad bottle, so I dumped the remainder into the window boxes of impatiens (the flowers around the deck seem to thrive on the dregs of last night’s beer bottles) and uncapped the George Washington Tavern Porter. Unfortunately, ditto except that due to it’s darker color it was harder to see the snowflakes. The flowers had a good night.
“Ales of the Revolution” is an appropriate slogan because the average drinker would easily be revolted by this awful stuff. I think the Continental Army gave barrels of this slop to the Redcoats, who took a sip, promptly surrendered, and returned to England in search of drinkable ale. The rest is history.
At the 8% alcohol level this beer should last longer than the seven months since it was brewed. I’ve had trouble with Yards beers in the past. Sometimes they’re good, often they’re not drinkable. So unless, like the Pubcrawler Reviewers of “Gettysbrew”, you want to see for yourself, RUN….DON’T WALK, away from any display of “Ales of the Revolution”!
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